Senior Designer with strong project management and creative leadership experience
Creative professional with a well-tuned eye for design and detail
Seasoned collaborator who excels at analyzing and interpreting client needs
Skilled trainer of design tools and graphic design
Project Management/Creative Direction
Vendor Relationship Management in India and Manilla
Intermediary for Product Managers and Engineers to translate needs and resolve conflicts
Experience with usability testing for large corporate product release (multiple languages with translators)
Invited UI usability tester for Adobe Systems in San Jose, California
Graphic/Ad/UI Web Design
Developed Marketing campaigns to promote corporate products and identity
Extensive Web development, including information architecture, UI design, usability studies, some CSS and HTML
Strong ability to translate marketing/engineering needs into design
Strong attention to detail, typography, user experience, design guidelines, and site direction
Extensive print including multiple 40+ page catalogs, magazine ads, and newspaper ads
Copywriting for print and digital ads as well as landing pages
Certified Trainer and Support for The McClatchy Company for rich media, design best practices
Created a study group to train coworkers in Photoshop, Illustrator, Flash
Invited Expert and Lecturer for Central County Occupational Center (CCOC) in California
Mentored college intern for 2+ years
Project Management, Art/Creative Direction, Training and Support, Expert-level Photoshop user
McClatchy, Raleigh, NC
Rich Media Specialist & Trainer, Client Success Specialist
February 2007 - Present
Responsibilities include training and support of all design teams nationwide, working with engineers on new media types, supervising Rich Media Vendors, and designing white glove account ads for our national team.
Headed project for integrations and migration of both Yahoo’s adInterax rich media tool and their replacement, AOL’s ONE. Responsible for the proper tools, features and functionalities within the ONE platform.
Technical expert for the Strategic Development team to help analyze new vendors for the company; design, rich media, imaging sources, etc.
Writing Call Prep reports for marketing strategists using AdMall, SpyFu, Website Grader, and Vendasta's Snapshot.
Web Designer, Yahoo! adInterax Level 1 Expert, Rich Media Trainer and Support
Responsible for training and support of all design teams as well as our outside vendors.
Hammer Design Group
Creative Director, Owner
Aug 1994 – Present
All areas of Graphic Design, concentrating mostly on Web site design. I am partnered with writers and programmers for larger projects that require their specialties.
Sageworks, Raleigh, NC
Responsible for redesigning the company's four websites, keeping them all consistent in both form and function. I worked closely with the Developers, helping to QA every page before allowing them to be pushed live.
Developed print material as needed by the Marketing team.
Photoflex, Watsonville, CA
Responsible for creating print ads, designing the yearly catalog, creating the online photography courses using the in-house photographer's images and step-by-step instructions.
Assisted in the photo shoots.
Redesigned the product website.
Telleo, San Jose, CA
Internet Startup. My main responsibilities were to design the UI, manage my team of a designer and front-end programmer. It was heading towards the Facebook idea but we never got the complete second round of funding.
Skippycorp, San Jose, CA
Main responsibilities included designing the UI look and feel, working with programmers to get functionality working the way we envisioned.
Internet Startup that had the Etsy-type idea but funding never came through.
Internet Shopping Network, Santa Clara, CA
Senior Multimedia Designer
UI and banner ad designer.
Worked with Product Managers and Marketing team to design product-specific ads.
Zillion Group, Fremont, CA
Online Producer creating graphics for websites, kiosk screensavers, print marketing material
Masters Institute, San Jose, CA
Multimedia Lab Instructor
Taught Photoshop, Illustrator, 3D Design Studio in Associate’s program
Taught ProTools (audio software) in Bachelor’s program.
Manager of school tutors and TAs
Assisted in accreditation renewal process
Worked in the school library assisting students in finding materials needed