SUMMARY

Senior Designer with strong project management and creative leadership experience

Creative professional with a well-tuned eye for design and detail

Seasoned collaborator who excels at analyzing and interpreting client needs 

Skilled trainer of design tools and graphic design


Professional Skills

Project Management/Creative Direction

Vendor Relationship Management in India and Manilla

Intermediary for Product Managers and Engineers to translate needs and resolve conflicts


Usability

Experience with usability testing for large corporate product release (multiple languages with translators)

Invited UI usability tester for Adobe Systems in San Jose, California


Graphic/Ad/UI Web Design

Developed Marketing campaigns to promote corporate products and identity

Extensive Web development, including information architecture, GUI design, usability studies, CSS, and HTML

Strong ability to translate marketing/engineering needs into design

Strong attention to detail, typography, user experience, design guidelines, and site direction

Extensive print including multiple 40+ page catalogs, magazine ads, and newspaper ads

Copywriting for print and digital ads as well as landing pages


Teaching/Mentoring

Certified Trainer and Support for The McClatchy Company for rich media, design best practices

Created a study group to train coworkers in Photoshop, Illustrator, Flash

Invited Expert and Lecturer for Central County Occupational Center (CCOC) in California

Mentored college intern for 2+ years


Specialties

Project Management, Art/Creative Direction, Training and Support, Expert-level Photoshop user


WORK HISTORY

McClatchy, Raleigh, NC

Rich Media Specialist & Trainer, Client Success Specialist

February 2007 - Present

Responsibilities include training and support of all design teams nationwide, working with engineers on new media types, supervising Rich Media Vendors, and designing white glove account ads for our national team.

Headed project for integrations and migration of both Yahoo’s adInterax rich media tool and their replacement, AOL’s ONE.  Responsible for the proper tools, features and functionalities within the ONE platform.

Technical expert for the Strategic Development team to help analyze new vendors for the company; design, rich media, imaging sources, etc.

Writing Call Prep reports for marketing strategists using AdMall, SpyFu, Website Grader, and Vendasta's Snapshot.

Web Designer, Yahoo! adInterax Level 1 Expert, Rich Media Trainer and Support

Responsible for training and support of all design teams as well as our outside vendors.


Hammer Design Group

Creative Director, Owner 

Aug 1994 – Present

All areas of Graphic Design, concentrating mostly on Web site design. I am partnered with writers and programmers for larger projects that require their specialties.


Sageworks, Raleigh, NC

Creative Director

2005-2006

Responsible for redesigning the company's four websites, keeping them all consistent in both form and function. I worked closely with the Developers, helping to QA every page before allowing them to be pushed live. 

Developed print material as needed by the Marketing team.


Photoflex, Watsonville, CA

Graphic/Web Designer 

2001-2004

Responsible for creating print ads, designing the yearly catalog, creating the online photography courses using the in-house photographer's images and step-by-step instructions. 

Assisted in the photo shoots. 

Redesigned the product website.


Telleo, San Jose, CA

Art Manager

2000-2001

Internet Startup. My main responsibilities were to design the UI, manage my team of a designer and front-end programmer. It was heading towards the Facebook idea but we never got the complete second round of funding.


Skippycorp, San Jose, CA

Creative Director

1999-2000

Main responsibilities included designing the UI look and feel, working with programmers to get functionality working the way we envisioned. 

Internet Startup that had the Etsy-type idea but funding never came through.


Internet Shopping Network, Santa Clara, CA

Senior Multimedia Designer 

1997-1999

UI and banner ad designer.

Worked with Product Managers and Marketing team to design product-specific ads.


Zillion Group, Fremont, CA

Multimedia Producer

1997

Online Producer creating graphics for websites, kiosk screensavers, print marketing material


Masters Institute, San Jose, CA

Multimedia Lab Instructor

1995-1997

Taught Photoshop, Illustrator, 3D Design Studio in Associate’s program

Taught ProTools (audio software) in Bachelor’s program.

Manager of school tutors and TAs

Assisted in accreditation renewal process

Worked in the school library assisting students in finding materials needed